Ultra Liquors is one of the leading liquor distributors in South Africa. Ultra Liquors currently supplies over 1,800 liquor serving businesses in South Africa. Consumers can shop great deals on a wide range of products including vodka, gin, whiskey, tequila, rum, brandy, beer, wine and cognac. You’ll find the best offers and discounts when shopping in-store at any of the 81 Ultra Liquors stores or 42 franchise stores nationwide. Ultra Liquors also offers online shopping and customers can collect in-store or get their favourite items delivered.
Ultra Liquors was founded in 1985 by Colin Robinson and John Hooper. At the time, the privately held company traded as Solly Kramer's operating 12 small neighbourhood liquor stores. The last Solly Kramer store was rebranded as Ultra Liquors Express in 2021, and the company now trades as Ultra Liquors, Ultra Liquors Express and Tabooz. Ultra Liquors offers the best deals on premium vodka, gin, whiskey, tequila, rum, brandy, beer, wine and cognac. Ultra Liquors employs over 501 in South Africa and has a footprint of over 81 company-owned stores and 42 franchise stores across South Africa.